4PL

Brand & website design of a logistic company

4PL is a personal logistic operator. It is the personal approach to each client that has became the key to brand positioning.

A large logistic company has built its processes so that the communication resembles talking to an assistant, covering all logistic needs.

Having analyzed the competitors, we chose a bold bright color of logistic professionals.
We also applied the massiveness, dynamics and simplicity of the sign, which are typical for big players in this area.

The main message of the sign and the company is to solve problems in all 4 logistic areas. 4PL. That's what we decided to emphasize, at the same time avoiding the classic images of logistics logos.
election and coordination of suppliers, including tenders, procurement, invoice control.

✓ Management of internal and external changes.
✓ Operational management: requisition management, planning, tracking, invoice monitoring.

✓ Productivity and cost reduction plans.
At the same time, the sign reveals another sense - the inverse image of 4 cargo containers.