Senior Brand & Marketing Designer helping companies build brands that work and marketing that delivers. 14+ years of experience across the US and Europe. Now based in San Diego.

Over 200+ projects, I build scalable brand systems and deliver marketing design across digital, product, and offline channels — from early-stage startups to established businesses. I focus on creating structured, consistent design that supports growth and long-term brand development.
I combine brand strategy, marketing execution, and product thinking to drive measurable business outcomes. Using AI-assisted workflows, I help teams move faster, iterate more, and maintain quality at scale — contributing to both creative output and business performance.

Selected work

BRAND DEVELOPMENT
A New York-based storage and logistics company offers modular solutions for e-commerce, managing storage, and shipping, focusing on growth. It needed a brand identity that reflected innovation, professionalism, and reliability, standing out from traditional storage providers.

Client: Flexdock
Industry: Storage and Logistics
Project: Brand Development
Role: Brand Designer, Graphic Designer, Consultant
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MOBILE APP UX/UI: CORPORATE & PRIVATE IN ONE PLACE
A comprehensive study of the Bank of America’s mobile application focused on user experience to identify usability and design enhancements. The goal was to simplify navigation for tasks like balance checks and card transactions while merging business and personal accounts for convenience.

Client: UCSD Case Study
Industry: FinTech
Project: UX/UI Design and Research
Role: Researcher, UX/UI Designer
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MARKETPLACE PRODUCT DESIGN & BRAND DEVELOPMENT
A top UK startup for private events, offering diverse service categories and instant pricing technology, provides a seamless planning experience from inspiration to booking. I’ve been part of it from the start, and it’s now among the top 3 platforms in its niche.

Client: Poptop
Industry: Technology, Events, Hospitality
Project: Product Design, Brand Development
Role: UX/UI, Product Designer
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BRAND DEVELOPMENT
A premium beauty salon in Vienna, positioned between budget and high-end options. The brand identity reflects elegance and modern luxury, featuring a refined logo with a feminine font and soft monogram. Natural tones, minimalist interiors, and custom patterns create a relaxed, sophisticated atmosphere for discerning clients.

Client: Beautique
Industry: Beauty & Wellness
Project: Brand Identity, Digital & Print Design
Role: Brand Designer, Consultant
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BRAND DEVELOPMENT
A consulting agency with a bold communication approach. I led the rebranding to create a modern, recognizable identity, emphasizing clarity and consistency across all materials.



Client: City Profit
Industry: Consulting
Project: Brand Identity and Rebranding
Role: Brand Designer, Consultant
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PRODUCT & BRAND IDENTITY DESIGN
A 4PL logistics startup offers end-to-end solutions for e-commerce businesses, covering the entire supply chain. I developed its brand identity and designed an intuitive dashboard, helping users monitor and optimize logistics operations with ease while ensuring the platform communicates innovation.

Client: Partner Trade
Industry: 4PL Logistics
Project: Product Design, Brand Development
Role: Brand and Product Designer
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BRAND DESIGN
A newly established platform uniting e-commerce leaders and professionals to discuss industry advancements through events and networking, with a focus on innovation and global collaboration.


Client: GEF
Industry: E-commerce and Conferences
Project: Brand and Communication Campaign Development
Role: Brand Designer, Graphic Designer, Consultant
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BRAND DEVELOPMENT
A luxury fashion brand focused on high-end clothing collections. I developed the brand identity from the ground up, including the logo, visual style, and packaging design, ensuring a sophisticated and cohesive brand image that reflects elegance and craftsmanship.

Client: Mareoni
Industry: Fashion & E-commerce
Project: Brand Identity Design, Digital, Packaging Design
Role: Brand Designer, Graphic Designer, Consultant
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REBRANDING
A group of companies, combining specialized translation services and logistics, underwent a rebranding to unify its identity while maintaining each brand’s distinct market position.

Client: Force Group
Industry: Translation and Logistics Services
Project: Brand Identity Design, Digital Design
Role: Brand Designer, Consultant
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UX/UI
A virtual hub for experts and beginners to come together to learn and grow the blockchain sector.



Client: BC Ventures
Industry: Blockchain and Technology
Project: Website Redesign
Role: UX/UI Designer
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UX/UI
A global telecom leader developed a mobile app to protect devices and data, featuring theft prevention. The project included designing an intuitive interface and landing page to promote benefits, ensuring brand alignment and usability.

Client: Vodafone
Industry: Telecommunications, Mobile Security
Project: UX/UI Design for Device Security Section
Role: UX/UI Designer
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BRAND DEVELOPMENT
A cryotherapy equipment supplier offering advanced cryogenic solutions for medical and wellness centers. I developed the brand identity, including the logo, visual guidelines, and marketing materials, ensuring a modern and professional look that reflects the company’s innovative and reliable services.

Client: Cryo System Service
Industry: Medical & Wellness Equipment
Project: Brand Identity Design
Role: Brand Designer, Graphic Designer, Consultant
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BRAND DEVELOPMENT
A Miami-based law firm needed a bold, standout brand identity that conveyed trust and professionalism, with a flexible system for all communication channels. The goal was to create an image that set the firm apart from competitors.


Client: Shamaev Law Office
Industry: Legal Services
Project: Brand Development, Digital Design
Role: Brand Designer, Consultant
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UX/UI
A sports betting platform leveraging predictive analytics to deliver data-driven insights. I designed a user-friendly landing page to attract new users and drive engagement with features like betting and predictive tools.




Client: Bond.Bet
Industry: Sports Betting & Predictive Analytics
Project: Landing Page Design
Role: UX/UI Designer, Brand Consultant
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BRAND DEVELOPMENT
One of Ukraine’s largest law firms provides top-tier legal services to international and domestic clients, operating across Kyiv, Brussels, London, and Washington D.C. I led the development of a cohesive brand identity that reflects leadership and professionalism, ensuring consistency across digital and physical platforms while reinforcing authority in the legal industry.

Client: Asters
Industry: Legal Services
Project: Brand Development and Digital Presence
Role: Brand Designer, Digital Designer, Consultant
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BRAND DEVELOPMENT & UX/UI
A 4th Party Logistics (4PL) company centralizes supply chain management into one platform. I developed its brand identity and designed an informative website to showcase the company’s modern logistics approach, attracting e-commerce businesses and large-scale operations.


Client: 4PL Logistics
Industry: Logistics & Supply Chain
Project: Brand Development and Website Design
Role: Brand and UX/UI Designer
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BRAND DEVELOPMENT
A composite materials company delivering advanced solutions. I created a distinctive brand identity to reflect innovation and expertise, ensuring consistency across all touchpoints.

Client: AluOne
Industry: Composite Materials Manufacturing
Project: Brand Identity, Digital and Print Design
Role: Brand Designer, Consultant
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BRAND DEVELOPMENT & UX/UI
A logistics company blending reliability with modern appeal. I developed a cohesive brand identity and UX/UI design, with creative elements like branded paper airplanes enhancing engagement at exhibitions.



Client: Partner Trade
Industry: Logistics and Warehousing
Project: Brand Identity, UX/UI Design, Digital and Print Design
Role: Brand Designer, UX/UI Designer, Consultant
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What I Do
  • Brand Identity & Systems
    • Brand research and competitive positioning — understanding your market before touching a pixel.
    • Logo design, visual identity systems, and brand books built to scale across every touchpoint.
    • Design guidelines and style guides your team can actually use and maintain.
    • End-to-end brand systems — from strategy to rollout — aligned with your business goals.
  • UX/UI & Product Design
    • UX research, user interviews, and usability testing to understand real user needs.
    • Wireframes and interactive prototypes — from rough flows to high-fidelity Figma designs.
    • Responsive, accessible UI ready for developer handoff.
    • Product design aligned with brand systems across web and mobile.
  • Marketing Design & Execution
    • Design and execution of multi-channel campaigns across social media (organic and paid), email, and landing pages.
    • Ad creatives, motion graphics, and in-product integrations that support campaign performance.
    • Lead magnets, presentations, and print materials aligned with brand guidelines.
    • AI-assisted workflows to accelerate production and maintain quality at scale.
References
  • Jack Nagel
    Director of Growth at GoodParty.org
    Eugene was an impactful member of our marketing and design teams from day one. Eugene brought scalable design systems experience to the table and was a ready adopter of AI tools to make his work more efficient. Eugene worked perfectly for our team in an iterative mode - constantly producing multiple variations for testing and navigating the chaos and uncertainty of a startup with calm and an eye toward learning. He also built out many of our systems for creative testing and design briefs to ensure the design team was connected to the business goals of the requester.

    I could not recommend Eugene more for any business looking for a designer who moves fast, delivers high quality work, and builds systems to make the process of testing and learning more effective with each successive project.
  • Yulia Stark
    President EWA | TOP 50 Global Inspirational Woman | Alternative investments | Financial Literacy | Investment Banking | UHNW | Dame of St James Order
    Working with Eugene and his design team has been an absolute pleasure.
    Their professionalism, speed, and mind-blowing creativity exceeded our expectations. From the initial concept to final delivery, the entire process was smooth and efficient. Evgeny’s team consistently brought innovative, next-level design ideas to the table, elevating our project to heights we hadn’t imagined. The attention to detail and timely execution made a huge impact on our business.

    I highly recommend Evgeny and his team to any company looking for cutting-edge design solutions delivered with top-notch professionalism and speed.
  • Olena Graffina
    Founder with Exit | Entrepreneur | Architect of Leadership Communities |
    Cambridge networks | Member - Chatham House | Global leadership thinking
    I had the pleasure of working with Eugene on a project, and I couldn’t be more satisfied with the experience. His attention to detail, creative problem-solving, and user-focused approach truly set him apart. He brings not just great design skills but also a deep understanding of functionality and user experience. Highly recommend him to anyone looking for a talented and dedicated designer.
  • Michael Antonovych
    CEO & Founder | Entrepreneur | Tech Enthusiast | Visionary Leader
    Eugene quickly became an essential part of our project, diving in with remarkable professionalism and expertise. His ability to immediately understand the requirements and contribute high-quality solutions was impressive.
    From the very beginning, Eugene brought clarity to the process, efficiently addressing challenges and delivering exceptional design for our website. His work not only met our expectations but also elevated the project to a new level. I appreciate his reliability, creative insights, and seamless collaboration. It was a pleasure working with Eugene.
  • Stanislav Horbachevskyi
    CEO Force group | Translation & Transportation Services | Forbes 30 under 30
    Working with Eugene on the rebranding of Task Group was a transformative experience. From the outset, he demonstrated exceptional professionalism. Eugene accurately identified the core objectives, conducted thorough research, and led several design sessions that allowed us to refine our vision and align the brand with our business needs.
    The final result exceeded all expectations – the new brand perfectly embodies our values and performs effectively in international markets. We’ve already seen positive feedback from clients and partners. Eugene is more than just a designer; he’s a strategic partner who helped us redefine our presence on the global stage. I highly recommend him as a talented and reliable professional.
  • Iryna Storozhok
    Scrooge Frog OÜ I Negotiation I Business Development Manager
    I had the opportunity to work with Eugene Bazdyriev as a Project Manager at his design firm. Even though our time together was short, I was really impressed by his ability to create clean, simple, and beautiful designs. Eugene always made sure that everything stayed consistent and in line with the project’s style, from start to finish. He also helped me become more attentive to details and better at understanding clients' needs, which greatly improved my skills as a project manager.

    I believe Eugene will be a great addition to any team, and I highly recommend him as a talented UX/UI and brand designer
My hobbies and values
I'm curious by nature and believe that staying sharp in design means staying engaged beyond the screen.

Over the last decade, I've completed multiple marathons and triathlons. The same focus that gets you across a finish line is what I bring to every project — consistent, disciplined, built for the long run.

I've always been drawn to the intersection of design and business. In Kyiv, I was a regular at entrepreneur meetups; in San Diego, I continue building relationships and learning from the people I meet. Design is how I think. Movement is how I reset.